[Custom Stickers] A Complete Guide to Ordering: Materials, Sizes, File Requirements, and Uses
Foreword
When you want to print your own custom stickers, the first question is usually not about the design, but rather: where are you going to stick them?
The answer to this question determines the material, size, and shape you should use. A sticker for a water bottle and a sticker for a planner are two completely different things. This article explains material choices, file requirements, common uses, and the ordering process.
Ordering custom stickers: Fotomax Sticker Collection; If you need to label stationery, water bottles, and lunchboxes piece by piece, please visit the dedicated Name Stickers section.

Key Takeaways
- Answer one question before choosing materials: Will it come into contact with water? Whether it needs to be waterproof dictates your choice.
- You can order even if you don't know how to use design software; you can use photos or ready-made templates for your layout.
- Using name stickers for items during the back-to-school season is simple, fast, and cost-effective.
- There will always be a colour difference between screens (RGB) and printing (CMYK). Bright blues, bright purples, and neon colours will inevitably print slightly duller.
Table of Contents
1. What Can I Print on Custom Stickers?
Photos, names, logos, patterns, text—as long as it is an image, it can be printed as a sticker.
Common uses fall into four main categories:
Personal & Home
-
Storage labels: Spice jars, storage boxes, folder classification
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Decorations: Laptops, suitcases, water bottles, phone backs, and stationery
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Photo stickers: Turning your favourite photos into stickable items
Parties & Events
- Name tags: Guest names, great for ice-breaking
- Cup markers: A unique pattern or name for everyone to avoid mixing up cups
- Gift and return gift seal stickers: Printed with the sender's name or a "thank you"
- Red packet seal stickers
- Food labels: Indicating food types and allergens
Back-to-School & Campus
- Name stickers: Labelling stationery, water bottles, and lunchboxes piece by piece
- Textbook and notebook classification labels
If you want to design your own die-cut sticker, you can visit a Fotomax store to personalise one instantly, which takes only 10 minutes. If you need other sticker styles, such as name stickers or template-based stickers, the Fotomax online store also offers a variety of options.

2. How Do I Choose the Right Material?
First, answer this question: What surface will it be applied to, and will it come into contact with water?
| Material | Characteristics | Best For |
|---|---|---|
|
Glossy |
Vibrant colours and shiny |
Packaging boxes, promotional materials, photo stickers |
|
Matte |
Soft texture, writable |
Stationery, planners, storage labels |
|
Transparent |
Shows the background colour, blends into the surface |
Glass bottles, light-coloured packaging |
|
Waterproof Synthetic |
Waterproof and durable |
Water bottles, lunchboxes, outdoor gear |
Simple rule of thumb: If it will be washed, get wet, put in the fridge, or taken outdoors, always use waterproof materials. For paper products, cards, or decorative boards, standard paper materials are sufficient.
Another consideration is "removability." If applying it to rented items or places where you might want to change it later, opt for removable types.
3. What is the Difference Between Name Stickers and Custom Stickers?
Name stickers are a specific product designed for "labelling individual items with a name," not just a variant of general stickers.
| Name Stickers | Custom Stickers | |
|---|---|---|
|
Content |
Primarily names |
Free choice of photos, patterns, and text |
|
Size |
Small |
Depends on the style |
|
Waterproof |
Depends on the style |
Depends on the material |
|
Main Uses |
Back-to-school stationery, water bottles, lunchboxes |
Parties, packaging, decorations, storage |
|
Peak Season |
1–2 weeks before school starts |
Year-round |
4. How Do I Determine the Size and Shape?
Work backwards from the placement, not from the design.
Size: Measure the surface you want to stick it on first. A common mistake is creating a beautiful design, only to find out after printing that it doesn't fit the curved surface of a water bottle or a pen barrel. For small items, it's better to be too small than too large; if it doesn't fit, it's useless, but a slightly smaller sticker is still acceptable.
Shape:
- Square / Rectangle: The most common and cost-effective, ideal for labelling purposes.
- Round / Rounded Corners: Edges are less likely to peel up, suitable for areas with frequent friction (water bottles, lunchboxes).
- Irregular Shapes (Die-cut): Cut along the outline of the design for the best visual effect, but requires a cutting path to be provided.
Applying to curved surfaces: The larger the sticker on curved surfaces like water bottles or cups, the easier it is to wrinkle. It is highly recommended to use smaller sizes or round shapes.
5. Can I Order if I Don't Know How to Design?
Yes, and most customers do not use design software.
- At Fotomax stores: Scan a QR code and upload photos directly from your mobile phone.
- One-click background removal: The smart system automatically removes backgrounds in seconds, making layout super easy.
- Production time: About 10 minutes (*Actual pickup time depends on the store's situation).
6. Five Steps to Ordering Name Stickers
-
Determine the use
Where will it be applied, and will it touch water? This decides the material and size.
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Choose a style and enter the name.
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Place the order online.
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Confirm the artwork.
Check the size, text, and cutting position. Once confirmed, printing begins immediately, and no changes can be made.
-
Pick up
Takes 1–2 working days.
Peak season tip: Right before school starts (late August to early September) is the peak season for name stickers. It is highly recommended to order early.
7. Frequently Asked Questions (FAQ)
Q1. What is the minimum order quantity?
There is no limit.
Q2. Are the stickers waterproof?
It depends on the material. Waterproof synthetic materials and name stickers are waterproof; general paper stickers are not waterproof.
Q3. Can I use my own photos to print stickers?
Yes. Please use the original files from your photo album. Do not use versions downloaded after being sent via WhatsApp or Instagram.
Q4. Can I print irregular shapes (die-cut)?
Fotomax stores offer this service.
Q5. Why do the printed colours look different from my screen?
There is a colour gamut difference between screens (RGB) and printing (CMYK), so slight colour variations are normal. Avoid using highly saturated neon colours to minimise the difference.
Q6. Are the stickers removable?
It depends on the style.
Q7. How long does it take?
Generally 1–2 working days. For on-the-spot printing at stores, it takes about 30 minutes after placing the order.
Q8. I want to label my child's items for the new school year. Which one should I use?
Name stickers are the most suitable. They come in waterproof options and various sizes for design, specifically made for stationery, water bottles, and lunchboxes.
Q9. Can I order them together with invitation cards?
Yes. Ordering party stationery all at once ensures the theme and colour tones remain consistent. See our Invitation Card Ordering Guide for details.
A Whisper from the Fotomax Editor
Nine out of ten people printing stickers for the first time forget to leave a bleed—resulting in the text near the edges getting cut off in half.
Remember the number "3mm", and you will have avoided the most common mistake.